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The effectiveness of email marketing has been discussed numerous times on different forums. But your efforts would yield success only if you manage to deliver your emails to the right audience at the right time and also induce them to click on the right links as a response to your Call to Action (CTA).
With hundreds of millions of iPhones in the hands of people across the world, it’s been puzzling that Apple hasn’t updated its most-used app... iMessage. Competitive apps like Facebook and Snapchat are constantly updating, so we’ve been shocked to see iMessage remain stagnant. This week, however, in true Apple form, they blew our minds with the complete overhaul on iMessagei to compete in Apple’s ecosystem.
Did you know that 62% of U.S. adults get their news on social media?
LinkedIn is considered to be one of the most professionally-inclined sites amongst the popular social media websites used today. It enjoys a user base of over 320 million worldwide members and it is growing steadily as more and more people turn towards it for professional growth.
Facebook is probably the best online forum in the world right now if you are trying to sell your product or service to a large audience or target group. Now, success with Facebook advertisements doesn’t come about randomly and without a plan.
Twitter has established itself as one of the major social media platforms of the world. As of the first half of 2016, the social site was drawing an average monthly user base of 310 million users. This number is set to increase as more and more people gain access to smartphones and affordable internet plans. Marketers can use this trend to the advantage and make Twitter their primary advertising platform.
Social media marketing has become a norm for most brands today. However, most of them are at loss when asked about the returns yielded by their social media efforts. We take a look at how you can measure your social media ROI.
An increasing number of businesses are investing in influencer marketing. Statistics show that 65 percent of businesses want to increase their influencer marketing dollars this year. Brands, both big and small, realize that merely employing traditional marketing strategies will no longer help them make the cut.
Recently documents have been released unveiling that Facebook’s algorithms don’t, in fact, determine the news being distributed to its viewers.
Earlier in the week we gave you 11 easy tips to optimizing your Pinterest account. Let’s follow up that post by diving into how you can improve your marketing via Pinterest Analytics.
