7 SEO Tools that are Free and Easy
These 7 Search Engine Optimization tools are easy to use, and they are totally free.
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These 7 Search Engine Optimization tools are easy to use, and they are totally free.
E-commerce is here to stay, and grow. By the end of 2020, the sales figures through e-commerce are expected to reach 600+ million in the United States. Currently, over 300 million worth of sale is taking place via e-commerce. The online selling and buying concept is growing by leaps and bounds as evident with the above statistics. Close to 40% of Americans buy online products at least once a month. About 25% does online purchase once or twice in a week.
Looking for a hotel nearby or perhaps the best online shopping site? No problem, just Google it on your smartphone. Google and other search engines are now an integral part of everyone’s lifestyles. Given the extent of the search engine’s presence in every walk of life, it is not surprising that SEO is a critical business investment. Here are some of the benefits to invest in SEO if you want your business to succeed.
No wonder why ad blocking created such a ruckus among online marketers in 2016. Viewed from Gartner's 2016 Hype Cycle for Digital Marketing and Advertising, ad blocking is a positive catalyst to bring about a change in the type of campaigns run online. But ad blocking signifies a deeper issue in reality- a strained relationship between users and publishers where a lack of value and communication has created audience dissatisfaction.
Monstrous Media Group LLC, an Omaha-based creative management firm, is happy to announce the opening of a branch office in Austin, Texas. MMG has selected Austin to be closer to clients in the South and have greater access to accounts in Central and South America.
Gone are the days when you post something on your Facebook page and you plunge in to see the number of likes the post has garnered. Today Facebook reactions are taking social marketers by storm who are striving to extract as many user insights as possible. The best part of going social is the ability to interact and measure performance. And with Facebook reactions, your social performance has become measurable in a new way. So you can now quench your thirst for more detailed data-driven insights from emotions expressed by love, wow, sad, angry, and laughing icons on Facebook.
As the world is transitioning towards a highly digitized landscape, marketers are increasingly facing the challenge of grabbing eyeballs for their ads in a highly competitive online scenario. In case of search ads, marketers are already complaining about low CTRs and conversation rates, the quantities that show the effective of search ads. And as we move into another year, times are likely to become even more competitive for marketers.
Publishing blog posts consistently on your website or your hosted blog space is the best way to gain domain authority, mindshare, a stake in the thought leadership space and of course a formula to keep the Google algorithm happy. Blog posts allow you to reach out to your potential customers by continuously offering value and quality.
On-page optimization aims to help the crawlers and search engine algorithms understand the specific keywords for which you want the content to rank and also focus on the internal linking structure. It is an extremely important task that any SEO executive must undertake. Google algorithms, despite many upgrades and use of artificial intelligence, are still a set of programs that need to be told about the most important keywords that you want your article to rank for.
When a number of consumers get together to make a demand or make their opinion clear about certain causes related directly or indirectly to a company, they get heard. Their persistence usually pays off and can impact the sales, revenue and the image and trust that a brand enjoys.